Less Chaos, More Connection
Marketing isn’t just about visibility. It’s about clarity, alignment, and intentional action.
At Tabletop, we help purpose-driven organizations and creative teams focus, align, and execute with intention. Whether you need to define your story or bring it to life across channels, we’re here to help you move with purpose.
“Attending the [Tabletop workshop] was a game-changer. The workshop illuminated how refining our messaging can significantly amplify our marketing efforts.
Truly, it was an invaluable learning experience that has equipped me with the tools to make a greater impact in my work.”
Nonprofit executive director
We specialize in two core offerings:
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You need a clear story before you go to market.
We lead collaborative, research-driven workshops to define your brand’s positioning, messaging, and audience strategy.Whether you’re launching something new or evolving something established, we help unify stakeholders and set a strong foundation for what comes next.
Good for:
New initiatives or major organizational shifts
Brands in need of a refresh or repositioning
Teams struggling with internal alignment
Creative agencies that need upstream strategy for their clients
For Agencies:
We run strategy workshops so you don’t have to, giving your clients clarity without slowing your team down.
👉 Hand off strategy. Jumpstart creative.For Organizations:
We help you uncover and articulate your story so your marketing is focused and aligned from the start.
👉 Set the foundation. Rally your team. -
We become your marketing team.
If you don’t have internal marketing capacity (or need a strategic partner to help carry the load), we manage and execute programs that move you toward your goals with consistency, care, and clarity.
Marketing program development
Campaign and content strategy
Email, social, website, and paid media
Project management, reporting, and optimization
Good Fit For:
Organizations without a full marketing team
Teams juggling multiple initiatives and audiences
Leaders who want to stay strategic, not tactical
For Organizations:
We serve as your fractional marketing team, executing with intention while keeping you focused on the big picture.
👉 You stay mission-driven. We handle the marketing.
Who We’ve Worked With
Tabletop works across client industries, from finance to rock and roll. We have special expertise working with social enterprises, nonprofits, philanthropy, and the arts.
We work directly with organizations or in partnership with marketing agencies.
For agencies, we run facilitated strategy workshops for your clients and do the foundational research, then hand them back to you ready to roll.
Either way, our goal is the same: clear, confident, cohesive marketing that connects.
Meet our team
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Sarah Galaro, Partner
Sarah has over a dozen years of experience as a brand marketer and quarterback of national campaigns.
She started her career at the Dallas Arts District, where she eventually became Interim Executive Director. Then she moved to a management consulting firm where she worked collaboratively with client executive leadership and boards to create strategic plans for foundations, nonprofits, and social enterprises.
After receiving her MBA from the University of Texas at Austin, she joined a small, startup team at a Fortune 200. Her team’s mandate was to develop an emotional connection with customers through brand sponsorships and other upper-funnel initiatives including live music, television, social media, and CSR.
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Lizzie Combs, Partner
Lizzie leverages her creative background in the arts into a marketing approach rooted in storytelling and human connection.
During her three years as a Strategist for New York-based marketing firm Part and Sum, Lizzie served a variety of clients, from global consumer products, to media companies, to nonprofits, to startups. In her role, she managed strategy and progress-to-goals for digital advertising, social, search, email, and site.
Before Part and Sum, Lizzie managed all strategy, content, and execution for email and social programs at Dallas start-up InspireMore, reaching hundreds of thousands of people every day.
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Kennedy Kennerson, Marketing Coordinator
Kennedy is a strategic force passionate about turning data into compelling stories and creative solutions.
She has worked with powerhouse brands like Tyson, State Farm, Frito-Lay, and Uber, crafting campaigns that blend cultural insight, market trends, and strategic foresight. From go-to-market strategies to 360° campaign planning, Kennedy thrives at the intersection of research, creativity, and business impact.
A lifelong learner, strategic thinker, and passionate advocate for the community, Kennedy always seeks ways to bring people together, whether through branding, philanthropy, or sparking the next great idea.
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Liz Ryan, Marketing Coordinator
Liz has five years of online advertising experience at large companies like Neiman Marcus and Golfsmith International, where she managed paid search, paid social, affiliate marketing, and more.
Most recently, she worked at an agency called January Digital, where she helped large beauty and luxury brands expand their online presence through top, middle, and bottom funnel marketing.
Liz supports Tabletop Marketing with business management and behind-the-scenes administration.
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Sarah Chappell, Intern
Sarah is a marketing student at Southern Methodist University’s Cox School of Business, where she is entering her senior year.
At Tabletop, she works on landscape research, Tabletop content offerings, and assisting with client campaign coordination.
With a strong academic foundation and hands-on experience in marketing analytics, web design, and team leadership, Sarah is passionate about bringing impactful ideas to life.
In addition to professional pursuits, Sarah enjoys exploring fashion, traveling, fitness, and music, which bring balance and inspiration to life. She is always looking to learn, grow, and contribute to innovative projects that drive meaningful results.
More about us…
